Source: https://massheads.com/client.html?id=cl_08

MTI Group (TATA Motors Egypt) | MassHeads

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            STRATEGIC CLIENT PARTNER
            Automotive & Commercial Vehicles

# MTI Group (TATA Motors Egypt)

          MM Group for Industry & International Trade (MTI) is one of Egypt's largest public distribution and automotive groups and the official distributor of TATA Motors commercial vehicles in Egypt.

          01 // ABOUT THE CLIENT

## 
            What the Client Does

          MM Group for Industry & International Trade (MTI) is one of Egypt's largest public distribution and automotive groups and the official distributor of TATA Motors commercial vehicles in Egypt.

          02 // MASSHEADS PARTNERSHIP

## 
            What We Did With Them

          MassHeads served as the full 360-degree launch agency for Tata Motors in Egypt with MTI—spearheading the 'Wa2fet Regala' social media campaign, organizing the Concord El Salam Soft Launch Event and the Saad El Shazly HQ Press Launch & Test-Drive Event, and securing 10+ top-tier automotive and national newspaper features.

### 
              Key Deliverables & Services Executed

- Social Media Strategy & 'Wa2fet Regala' Campaign
- Official HQ Press Release Launch & Journalist Test Drives
- Soft Launch Event Execution at Concord El Salam
- National PR Syndication in Masrawy, Al-Masry Al-Youm & Al Borsa

            EXECUTED WORK // CASE STUDIES & PRODUCTIONS

## Related Projects

            Click any project below to explore its interactive image gallery, native video player, and strategic breakdown.

        [Wa2fet Regala](https://massheads.com/project/social-media/wa2fet-regala-sm-tata) [TATA Motors – Launching Press Release Event](https://massheads.com/project/events-management/tata-motors-launching-press-release-event-ev-tata-hq) [TATA Motors – Soft Launching Event](https://massheads.com/project/events-management/tata-motors-soft-launching-event-ev-tata-soft) [Tata Motors Officially Enters the Egyptian Market — Press Coverage](https://massheads.com/project/public-relations/tata-motors-officially-enters-the-egyptian-market-press-coverage-pr-tata)
