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STRATEGIC CLIENT PARTNER FMCG, Health & Nutrition

Sweetal Egypt

Sweetal is Egypt's leading calorie-free sugar substitute brand, formulated with safe, high-quality ingredients for health-conscious consumers and diabetics.

01 // ABOUT THE CLIENT

What the Client Does

Sweetal is Egypt's leading calorie-free sugar substitute brand, formulated with safe, high-quality ingredients for health-conscious consumers and diabetics.

02 // MASSHEADS PARTNERSHIP

What We Did With Them

MassHeads operated as the dedicated creative execution kitchen for Sweetal's marketing department—rolling out doctor and influencer-backed social media campaigns alongside high-visibility highway OOH billboards and print collateral across Cairo and Egypt.

Key Deliverables & Services Executed

  • Social Media Content & Influencer Campaign Execution
  • Highway OOH Billboard Design & Media Rollout
  • Print Production & Retail POSM Collateral